Ayzenberg Group
Jocelyn Swift Harjes has a diverse work experience in the fields of marketing, analytics, and research. Jocelyn began their career as a Consumer Insights Intern at 360i in 2010 and later worked as an Internet Marketing Analyst at MNI Targeted Media Inc. In 2012, they joined Outlook Amusements as a Business Analyst and transitioned to Edelman, where they served as a Manager for Edelman Intelligence until 2017. In 2014, Jocelyn co-founded Willrose Inc. Their most recent roles include Senior Director of Marketing Science and VP of Insights & Analytics at Ayzenberg, where they oversaw strategy, research, data analytics, and reporting teams.
Jocelyn Swift Harjes holds a BBA in Interactive Marketing from Western Connecticut State University. Jocelyn also obtained various certifications including Sprinklr Insight: Crisis Research, Sprinklr Social Analyst Pro, and others in the field of marketing and analytics.
Ayzenberg Group
Ayzenberg Group is a full-service advertising agency with a distinctly social and agile approach. They’re all about creating and sharing brand stories–in a real-time, always-on, multi-screen way. They have advertising, social media, digital, original content, media planning and implementation, analytics, and more under one roof, working as one. From video games and toys to beverage and consumer electronic brands, their clients value how they target, convert and generate more ROI from today’s connected ‘Gen Now’ consumers.