Ayzenberg Group
Rafael Benjamin Sales is a seasoned data strategist with extensive experience in enhancing creative strategies and leveraging analytics for various high-profile clients. Currently serving as a Sr. Data Strategist at Ayzenberg since December 2021, Rafael focuses on connecting data insights with Riot Games. Prior roles include Sr. Analyst and Data Strategist at Swift Agency, where Rafael collaborated with brands such as Venmo and Stadia, and Data Strategist at Sparkloft Media, contributing to significant media budgets and developing sentiment-based reporting during the pandemic for clients like Tillamook and Macy's International. Rafael's background includes roles in social media marketing at the University of Portland and internships that honed skills in email lead generation and customer engagement. Rafael holds a Bachelor's Degree in Marketing/Finance from the University of Portland.
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Ayzenberg Group
Ayzenberg Group is a full-service advertising agency with a distinctly social and agile approach. They’re all about creating and sharing brand stories–in a real-time, always-on, multi-screen way. They have advertising, social media, digital, original content, media planning and implementation, analytics, and more under one roof, working as one. From video games and toys to beverage and consumer electronic brands, their clients value how they target, convert and generate more ROI from today’s connected ‘Gen Now’ consumers.