Jason Hein

Global Director - Product Content And Search at B2B eCommerce Association

Jason Hein is a seasoned professional in the fields of e-commerce, business strategy, and digital advisory services. Currently serving as the Global Director for Product Content and Search at the B2B eCommerce Association since December 2024, Jason also holds the position of Founder and CEO at Acumental B2B, where the focus is on advising small to midsized B2B distributors and manufacturers. Previous roles include Associate Director at Object Edge and Principal B2B Visionary at Bloomreach, demonstrating strong leadership in commerce and general management. Jason's experience also encompasses content strategy as the Director of Delivery Services at Earley Information Science. Educational credentials include an MBA from Northwestern University - Kellogg School of Management and a BA from Carleton College.

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B2B eCommerce Association

Welcome to the B2B eCommerce Association! We are a global community of business-to-business (B2B) eCommerce professionals dedicated to advancing the industry through education and connection. Our members include manufacturers, wholesale distributors, technology and service providers who are all passionate about eCommerce and committed to sharing knowledge, best practices, and resources to help each other succeed. Through our events, webinars, training programs, and research initiatives, we help our members stay up-to-date on the latest trends and developments in B2B eCommerce, as well as connect with potential partners and customers. Join us and become part of a vibrant community of B2B eCommerce professionals who are shaping the future of commerce!


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