Matthieu Zannier

Matthieu Zannier is an experienced marketing professional currently serving as a Partner at Dezage Immobilier since October 2023 and Head of Marketing at BACKBONE since July 2020, where significant achievements include generating over 1,000 inbound leads per quarter and increasing customer acquisition through marketing channels to 60%. Previously, Matthieu held roles including Marketing & Business Development Director at EF Education First, where lead generation grew by 28%, and Country Product Manager, achieving a 10% sales growth. Other notable positions include SAP CX Account Executive and Junior Marketing & Sales Project Officer at Genesys. Matthieu holds a Master's degree in Business Administration from IPAG Business School and completed a top-tier graduate program at SAP Sales Academy.