Badger Liquor Co., Inc.
Dan Werner has extensive experience in sales and management within the liquor industry, currently serving as Vice President Sales- Badger North at Badger Liquor Co. since March 2013, where responsibilities include providing support and insights on pricing, programming, and sales quotas for Diageo exclusive sales teams in Wisconsin. Previously, Dan held various roles at Badger Liquor from April 2003 to March 2013, including Territory Manager, On/Off Premise Liquor/Wine Representative, Wine Sales Representative, and Merchandiser, focusing on servicing accounts in Door County and the central valley of Northeastern Wisconsin.
Badger Liquor Co., Inc.
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Badger Liquor has been a family owned and operated company since 1935. We are proud to be the largest and most effective alcoholic beverage distributor in the state of Wisconsin. Our corporate office and warehouse is located in Fond du Lac, WI, with additional offices and transfer points in Milwaukee, Caledonia, Green Bay, Chippewa Falls & Wausau.