Bally's Interactive
Chris Bromley is an accomplished professional in digital strategy and marketing, currently serving as the Head Of Digital Strategy & Planning at Bally's Interactive since June 2022. Prior experience includes holding the position of Head Of Media for partypoker at Entain from June 2016 to January 2022, where responsibilities encompassed the management of a consolidated media strategy and the oversight of a specialized team across various digital disciplines. Initial roles in the online gambling sector began as Digital Acquisition Manager at PKR Technologies Limited, following earlier positions at Dennis Publishing, MediaCom, and ZenithOptimedia, demonstrating a proven track record in driving customer acquisition and enhancing digital performance. Chris holds a BSc (Hons) 1st Class in Multimedia Computing from Anglia Ruskin University.
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Bally's Interactive
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Bally’s Interactive is the digital arm of one of the world’s leading entertainment providers, with tens of millions of players across the globe and an unmatched ecosystem of products spanning across sports betting, iGaming and free-to-play. Our brands and sites include market movers and shakers like Jackpotjoy, Bally Bet, Vera&John, Virgin Casino and many more. We make our mark by embracing the diversity of our global team, challenging ourselves, and striving to make a difference for our players.