Lorena Ramirez

Managing Director Spain at Bally's Interactive

Lorena Ramirez serves as the Managing Director for Spain at Bally's Interactive since October 2018, where responsibilities include serving as Deputy MLRO and overseeing the strategic growth of Spanish operations. With a strong background in marketing, Lorena has held various positions, including Senior Marketing Manager, focusing on comprehensive marketing strategies and project management, as well as roles such as Country Brand Manager at GRUPO YAGO and Brand Manager at Peru Forus S.A. Lorena's educational background includes a Master's degree in Digital Transformation & Innovation Leadership from IE Business School, an MBA from Central Saint Martins, and a Fashion Business Degree from Istituto Marangoni.

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Bally's Interactive

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Bally’s Interactive is the digital arm of one of the world’s leading entertainment providers, with tens of millions of players across the globe and an unmatched ecosystem of products spanning across sports betting, iGaming and free-to-play. Our brands and sites include market movers and shakers like Jackpotjoy, Bally Bet, Vera&John, Virgin Casino and many more. We make our mark by embracing the diversity of our global team, challenging ourselves, and striving to make a difference for our players.