Banyan Group
Giulia Bossi is an accomplished professional in brand communications and digital strategy with extensive experience in the hospitality and wellness sectors. Currently serving as the Director of Brand Communications – Wellbeing & Experiences at Banyan Group since January 2022, Giulia contributes to one of the leading independent hospitality groups known for its diverse portfolio. Prior roles include Director of Digital Strategy at Laguna Phuket and Chief Marketing Officer at Thanyapura, where strategic marketing efforts were defined for both established and new properties. Additionally, Giulia is the Founder and CEO of Alive Wellness Ltd, specializing in bespoke health and wellness retreats. With a solid educational background in marketing and communication from prestigious institutions, Giulia has effectively navigated various roles in renowned companies such as Lazada Group, Gucci, and Bacardi-Martini, consistently showcasing strong leadership and innovative marketing skills.
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Banyan Group
Banyan Group is an independent, global hospitality company with purpose. We are proud of our pioneering spirit, design-led experiences and commitment to responsible stewardship. Our extensive portfolio spans across nearly 80 hotels and resorts, over 60 spas and galleries, and 14 branded residences in over 20 countries. Comprising 12 global brands, including the flagship brand Banyan Tree, each distinct yet united under the experiential membership programme withBanyan. The founding ethos of “Embracing the Environment, Empowering People” is embodied through the Banyan Global Foundation and Banyan Academy. Banyan Group is committed to remaining the leading advocate of sustainable travel, with a focus on regenerative tourism and innovative programmes that elevate the guest experience.