Simona Dailydaite

Digital Marketing Growth Manager at Bauwerk Group

Simona Dailydaite is a skilled digital marketing professional with substantial experience in project management and digital customer journey optimization. Currently serving as Digital Marketing Growth Manager at Bauwerk Group since January 2022, Simona collaborates with regional market managers to oversee various campaigns and measures digital platform performance against company KPIs. Previously fulfilled roles such as Digital Customer Journey Manager and Project Manager at various organizations, including DebunkEU.org and Vikimedija, focusing on research of disinformation and project management for web portals. Additional expertise includes developing administrative systems for travel reservations and managing projects across several sectors. Simona holds a Bachelor's degree in Management and Business Administration from the International Business School at Vilnius University.

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Vilnius, Lithuania

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Bauwerk Group

Bauwerk Group employs more than 1900 people in its many divisions all over the world. These people work every day to make unique and sustainable parquet with Swiss precision. The Group, headquartered in St Margrethen, Switzerland, has become a leading producer and supplier of premium wooden flooring. Bauwerk Group’s portfolio includes the Bauwerk Parkett and BOEN brands, and since May 2022, the North American company Somerset Hardwood Flooring. Selling some 10.1 million square metres of wooden flooring every year, the Group offers a comprehensive product range with solid, 2-layer, and 3-layer parquet, as well as specialised hardwood floors for sports facilities. It has production plants in Switzerland, Lithuania, Croatia, and the US. With the addition of Somerset Hardwood Flooring, Bauwerk Group has reached a turnover of CHF 380 million, solidifying its position as the market leader in quality parquet.