Torsten W.

Torsten W. has extensive experience in digital transformation and marketing within the pharmaceutical industry, holding various leadership roles at Bayer since April 2008, including Digital Capability Lead for Digital Engagement and Capability Lead for Customer Segmentation. Key responsibilities involve managing digital engagement initiatives, driving customer excellence through data-driven decision-making, and enhancing the efficacy of pharmaceutical product launches via digital strategies. Prior to Bayer, Torsten worked as a Software Engineer at CountR Cash Systems GmbH and as a Consultant at FSS Consulting GmbH, with initial experience as a Developer at Schering AG. Torsten holds a Diplom-Ingenieur in Technical Computer Science from Berlin University of Applied Sciences and has furthered education in corporate entrepreneurship, project management, and innovation coaching.