BBC
Siew Mei Chan is a Senior Data Analyst at BBC, contributing to the Customer Strategy & Insights team since January 2022, focusing on understanding audience needs and enhancing value for BBC's overall audience offer. Prior experience includes serving as a Data Science Senior Analyst at Nielsen, where Siew Mei was the primary contact for media audience measurement research in Malaysia and Singapore. Siew Mei also held roles as a Senior Project Executive and Project Executive at Ipsos Malaysia from 2013 to 2018, specializing in customized research for consumer products, and began a freelance role at Ipsos Business Consulting in 2012. Siew Mei holds a Master's Degree in Economics from the University of Malaya and a Bachelor's Degree in Statistics from the National University of Malaysia (UKM).
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BBC
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The British Broadcasting Corporation (BBC) is the public service broadcaster of the United Kingdom, headquartered at Broadcasting House in London. The BBC is the world's oldest national broadcasting organisation and the largest broadcaster in the world by number of employees, with over 20,950 staff in total, of whom 16,672 are in public sector broadcasting; including part-time, flexible as well as fixed contract staff, the total number is 35,402.