BBDO LA
Daniel Choi is a seasoned marketing professional with extensive experience in brand strategy and management. Currently serving as a Senior Strategist at BBDO LA for AT&T Mobility, Daniel has worked on notable campaigns including AT&T Sports for events like March Madness and NBA. In May 2024, Daniel took on the role of Senior Brand Manager at Mediclo, focusing on the brand’s purpose of sustainable care. Previous roles include Brand Strategist at Energy BBDO, where Daniel contributed to Bayer and Champion Athletic Apparel, and Junior Brand Strategist for Bayer Consumer Health. Daniel co-founded Abstrakt Management, leading strategic marketing initiatives, and began the career with internships at MullenLowe U.S. and Energy BBDO. Daniel holds a Bachelor of Business Administration in Marketing and Entrepreneurship from the University of Wisconsin-Madison.
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BBDO LA
We are BBDO LA. A group of smart people asking stupid questions with the goal of helping brands distill complexity to get to big, simple ideas. Ideas that help brands break through, get remembered and connect to people in a meaningful way. Because we know that simplicity always wins.