BBYO
Andrea Lefton has extensive experience in membership marketing, digital engagement, and education, currently serving as the Manager of Membership Marketing and Digital Engagement at BBYO since April 2017. In this role, Andrea oversees social media strategy and engagement across various platforms. Previous positions at BBYO include Associate Regional Director, where Andrea trained teen leaders and coordinated programs for Jewish teens. Additionally, Andrea has contributed to educational initiatives as a Seventh Grade Religious School Teacher at Temple Beth Shalom Austin and has facilitated various teen programs in Israel. Earlier professional experience includes management roles at Jason's Deli and marketing positions at the University of North Texas. Andrea holds a Bachelor's Degree in Hospitality Administration/Management from the University of North Texas and has participated in a study abroad program focused on sustainable tourism at CATIE.
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BBYO
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BBYO is the leading pluralistic, Jewish teen movement and has been providing exceptional leadership programs and identity enrichment experiences for 90 years. We offer year-round activities in hundreds of local communities and inspiring world-wide travel experiences enabling teens to explore areas of leadership, service, civic engagement, Israel education and Jewish values.