PT Bank Digital BCA (BCA Digital)
Gleneagles Putri is currently serving as the Performance Marketing & CRM Assistant Manager at PT Bank Digital BCA (BCA Digital), where efforts focus on enhancing financial literacy through the #SepanjangJalanPegangan campaign. In addition, Gleneagles holds a position as a Digital Marketing Mentor at Remarketing. Prior experience includes a role as Sr. Subscription Growth Marketing at Harian Kompas, where initiatives aimed to digitalize Indonesian readers, and Sr. Performance Marketing Specialist at GudangAda, where management of significant advertising budgets led to achieving targets more than 129% and decreasing registration costs by 60%. Gleneagles began a career in digital marketing as a Digital Marketing Associate, contributing to brand strategy across various social media platforms. Gleneagles graduated with a Bachelor of International Relations from Universitas Katolik Parahyangan (UNPAR).
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PT Bank Digital BCA (BCA Digital)
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Sebelumnya, BCA Digital merupakan Bank Royal yang diakuisisi menjadi salah satu unit bisnis BCA Group di akhir tahun 2019. BCA digital akan terus mengembangkan inovasi layanan dan produk perbankan yang memotivasi nasabah untuk tumbuh bersama demi mewujudkan impian besar sekaligus memberikan dampak positif untuk keberlanjutan dunia yang lebih baik.