BCLC
Francesca Deeb is a seasoned professional in research and insights, currently serving as Senior Specialist at BCLC since June 2020. Francesca's experience includes roles as a Research & Insights Specialist and Specialist in Enterprise Research at the same company. Prior to BCLC, Francesca held the position of Client Insights Coordinator for EMEA & APAC at Teads, where responsibilities included executing brand studies for global brands like Nike and Microsoft, managing projects, and producing industry insights. Additional experience includes temporary administrative roles upon moving to Canada and working as a Media Executive at Ebiquity plc, with a focus on TV and Press marketing analytics. Francesca holds a Bachelor of Arts in Sociology and Social Policy from the University of Leeds and A levels from Dubai College.
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BCLC
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For 35 years, BCLC has been delivering exceptional entertainment to British Columbians by managing casino, lottery, bingo and sports betting. Thanks to our players, we’ve generated $28 billion for the Province of B.C. to support essential services such as healthcare, education and community programs. Our employees are in on the action too! Overall, BCLC staff spent more than 3,830 hours volunteering for local charities. Our employee-giving committees continue to organize events, silent auctions and draws to fundraise for important local causes selected by our people. We want everyone to enjoy gambling—and that means understanding how to play in a healthy way. We provide educational resources on how gambling works, and we help find support for those who need it.