BCM Group
Phil McDonald has extensive work experience in the advertising and media industry. Phil has held various leadership positions in well-known companies such as BCM Group, Young & Rubicam, and Leo Burnett. Phil's roles have ranged from Partner & Managing Director to Regional CEO and Group Managing Director. Phil has also served as a Board Director in Screen Queensland and as a member of the Board of Directors for IMAA - Independent Media Agencies of Australia. Throughout their career, Phil has been recognized for their achievements, including winning multiple awards and driving financial growth for the agencies they have worked with. Additionally, they have worked closely with major national and international brands, demonstrating their expertise in brand strategy and media planning.
Phil McDonald attended Brisbane Boys College and Newington College Sydney.
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BCM Group
Meet one of Australia’s most highly-awarded, independent communication groups. Just ask AdNews and B&T who have bestowed us with the title of Agency of the Year 19 times. Or the Australian Marketing Institute who have awarded us 50 Awards for Excellence. Not too shabby hey? BCM is home to specialists spanning media, creative, digital, research and PR, all working together in harmony under one integrated roof. In short, we know how to play nice together to deliver the best results for our clients. The unique and seamless combination of our specialist offerings come together to solve challenges in any category, across every channel. Our model means we can strategize, plan, create and execute world-class work all in-house, then track and optimize campaigns for efficiency along the way. We think it’s the smart way to do things. Harnessing the skills of some of the industry’s sharpest minds, we place exactitude at the heart of all our work, ensuring precision and accuracy at every step. And we’re proud to be known for getting results both locally and nationally across many of Australia’s leading brands. Follow us on all the socials to see how we work, what work we’ve been working on, and all the fun that happens in between that isn’t work. Facebook.com/BCMgroupaus Instagram.com/BCMgroupaus YouTube.com/c/BCMGroupAus LinkedIn.com/BCMGroupaus One final thing (and let’s be honest it’s pretty impressive if you’ve read this far) here’s a whole bunch of words that will help with our profile searchability. You don’t need to read this paragraph. You’re already here. Job done. Stop reading now. Brand communication, Brand development & design, Film & print production, Direct & digital, Photography, Animation & illustration, Videography & editing, Social content, Channel planning, Trading & negotiation, SEM & SEO, Analytics, Social community management, Programmatic & performance media, Experience design, Platform, Digital product development, Website development.