BDA
Chi G. W. is an accomplished executive with extensive experience in operations and sales within various industries. Currently serving as Division Vice President of Operations at BDA, LLC, since January 2018, Chi leads initiatives in Customer Experience, E-commerce, and Retail to enhance omni-channel engagement for notable brands. Chi's previous roles at SANKO Textile ISKO Division included Division Vice President of Global Sales Operations and Director of Global Sales Operations, where Chi significantly improved the B2B sales organization across 20 countries, advising the CEO on productivity strategies. Chi also contributed to Yapi Kredi Sigorta as a Sales Process Engineer, implementing a consultative selling approach to enhance sales operations. Earlier, Chi grew the Seattle branch of First Investors Corporation, achieving a remarkable 300% increase in business volume. Academic credentials include an MBA in International Management from Royal Holloway, University of London, and a Bachelor of Arts in Asian Studies and Business Administration from the University of Oregon.
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BDA
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BDA is the Merchandise Agency™, 2,000+ creative minds strong, working as one global team to connect people to brands through the power of merchandise. Since 1984, BDA has created raving fans, passionate consumers, and engaged employees—online, on-site, in-stadium, in-store, and almost everywhere in between. We design, produce, and deliver branded merchandise, eCommerce experiences, and on-site activations for the world’s most iconic brands—Coca-Cola, Ford, Kellogg’s, HBO, AT&T, Starbucks, the NFL, and more. With offices across the U.S., EMEA and Asia, we’re located where the action is. We’re client-focused, idea-driven, and fueled by collaboration. At BDA, we don’t just market—we activate. We call it Brand Action. Whether it’s building loyalty, engaging employees, or creating unforgettable consumer experiences, we deliver programs that resonate with real people in meaningful ways.