BDA
Lisa Battistoni is an accomplished director with extensive experience in e-commerce and merchandising. Currently serving as the Director of Client Services, Program Sales at BDA, LLC since August 2018, Lisa previously held various influential roles at Nordstrom from 1992 to 2017. In their tenure at Nordstrom, notable achievements include growing the Shoes division into a $1B+ annual business, leading the e-commerce merchandise strategy to achieve $1B in annual revenue, and delivering 60% year-over-year growth as Divisional Merchandise Manager. Lisa possesses a Bachelor’s degree in Marketing of Textiles and Apparel / Finance from the University of Illinois Urbana-Champaign.
BDA
5 followers
BDA is the Merchandise Agency™, 2,000+ creative minds strong, working as one global team to connect people to brands through the power of merchandise. Since 1984, BDA has created raving fans, passionate consumers, and engaged employees—online, on-site, in-stadium, in-store, and almost everywhere in between. We design, produce, and deliver branded merchandise, eCommerce experiences, and on-site activations for the world’s most iconic brands—Coca-Cola, Ford, Kellogg’s, HBO, AT&T, Starbucks, the NFL, and more. With offices across the U.S., EMEA and Asia, we’re located where the action is. We’re client-focused, idea-driven, and fueled by collaboration. At BDA, we don’t just market—we activate. We call it Brand Action. Whether it’s building loyalty, engaging employees, or creating unforgettable consumer experiences, we deliver programs that resonate with real people in meaningful ways.