BDA
Mike Gertz is an experienced professional with a strong background in account management and operations within the beverage industry. Currently serving as National Account Director at BDA, LLC since October 2015, Mike Gertz has a proven track record of fostering relationships to enhance business opportunities, negotiating effectively, and developing creative solutions for client branding needs. Prior to BDA, Mike held roles such as Operations Manager at Lakeshore Beverage, overseeing logistics and operations, and Sales Manager at City Beverage, where record sales were achieved. Additional experience includes a tenure as National Account Manager at Rinella Beverage Company, where significant sales increases were realized through strategic partnerships and innovative delivery systems. Mike Gertz holds a degree from the University of St. Francis.
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BDA
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BDA is the Merchandise Agency™, 2,000+ creative minds strong, working as one global team to connect people to brands through the power of merchandise. Since 1984, BDA has created raving fans, passionate consumers, and engaged employees—online, on-site, in-stadium, in-store, and almost everywhere in between. We design, produce, and deliver branded merchandise, eCommerce experiences, and on-site activations for the world’s most iconic brands—Coca-Cola, Ford, Kellogg’s, HBO, AT&T, Starbucks, the NFL, and more. With offices across the U.S., EMEA and Asia, we’re located where the action is. We’re client-focused, idea-driven, and fueled by collaboration. At BDA, we don’t just market—we activate. We call it Brand Action. Whether it’s building loyalty, engaging employees, or creating unforgettable consumer experiences, we deliver programs that resonate with real people in meaningful ways.