Beachfront
Ayelet Hecht is a seasoned professional with a robust background in business development, account management, and strategic partnerships. Since October 2017, Ayelet has excelled as the Sr. Director of Enterprise Accounts at Beachfront, focusing on enterprise clients in the U.S. Prior to this role, Ayelet served in various capacities at TEDxJaffa, Taptica, and the International Federation of American Football, showcasing a diverse skill set that includes production management and event coordination. Additionally, Ayelet played a pivotal role in the growth of Women's American Football in Israel as Director from 2010 to 2017. Ayelet's writing contributions to the Jerusalem Post further emphasize a multifaceted career in communications. Ayelet holds a B.A. in Interactive Communications from Reichman University.
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Beachfront
Beachfront is the sell-side ad server built for convergent TV. Our technology enables real-time, unified ad serving and monetization across all TV and video endpoints, including connected TV (CTV), set-top box VOD, spot linear, and national addressable television. Leading media owners, programmers, and distributors, such as AMC, Univision, CW, the MLB, VIZIO, LG, and Vevo, utilize Beachfront’s TV-first tech stack to drive advertising revenue, improve ad operations, and deliver premium ad experiences to their viewers. Founded in 2007, Beachfront is an independent, private equity-backed company based in New York City. In 2017, former U.S. Secretary of Commerce Penny Pritzker, through her investment firm PSP Partners, acquired a majority stake in Beachfront along with Growth Catalyst Partners. Learn more at beachfront.com.