Beauty by Imagination
Savannah Lopez is an experienced marketing professional currently serving as the Brand Marketing Coordinator for Wet Brush at Beauty by Imagination since December 2023. As a Co-Founder of butr. since February 2022, Savannah advocates for affordability without compromising quality in fashion. Prior experience includes roles as Social Media Manager for Revlon and DIBS Beauty, where impressive growth in followership across multiple platforms was achieved, including a 55% increase in Instagram followers at DIBS Beauty. Earlier positions include Social Media & Influencer Marketing Manager at Xebec, where a remarkable 1,500% growth in Instagram followers occurred, and Social Media Manager for Classy Climb and Underclub, contributing to significant improvements in engagement metrics. Savannah also has a background in event marketing with Clif Bar & Company and campus marketing leadership roles at Bumble and Amazon. A graduate of The University of Texas at El Paso, Savannah holds a Bachelor of Business Administration in Marketing.
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Beauty by Imagination
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Beauty by Imagination (BBI) is a haircare industry leader, dedicated to boosting inner confidence and joy with imaginative solutions for every hair moment. We are a platform company of innovative, market-leading brands including Wet Brush, Goody, Ouidad, Curls, and Bio Ionic — all of which are committed to being the most trusted choice for happy, healthy, hair—morning to night, home to salon. Our talented and diverse global team is passionate about delivering high-performing products for every consumer and salon professional. We believe in the beauty of confidence for all.