Bel Group
Krista Driscoll is an accomplished sales leader with extensive experience in managing significant portfolios and driving strategic initiatives within the food and beverage industry. As the Director of Sales at Bel since September 2017, Krista oversees a $52 million portfolio at Albertsons Companies, focusing on customer strategy and collaboration with sales brokers to achieve company objectives. Prior to this role, Krista held the position of Senior National Account Manager at Nestlé Waters North America, managing a $243 million business with Albertsons and leading a team of seven Key Account Managers. Previous roles include Senior Manager of Region Sales at Bimbo Bakeries USA, Portfolio Development Manager at Hillshire Brands, and various positions at Nestlé Waters and The Coca-Cola Company, demonstrating a solid track record in sales management and customer relations. Krista holds a Bachelor of Applied Science degree in Business/Marketing from San Diego State University.
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Bel Group
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French-family-owned company founded in 1865, the Bel Group is today a major player in healthy, dairy, and fruit snacking. Its mission - “Champion healthier and responsible food for all” - guides its 12,600 employees in rolling out a sustainable and profitable business model that places the consumer and shared valued creation at the heart of its decisions. With a portfolio of iconic and global brands such as The Laughing Cow®, Kiri®, Mini Babybel®, Leerdammer®, Boursin®, Pom'Potes, and GoGo squeeZ, as well as twenty other local brands, Bel brings the dairy and fruit products goodness to nearly 400 million consumers every year in more than 120 countries. Headquartered in Suresnes - France, the Group operates more than 40 subsidiaries and 32 production plants.