Bel Group
Sylvie BORIAS has a diverse work experience spanning over several companies. Sylvie began their career as a Product Manager for Retail activities at ESSO FRANCE in 1996. Sylvie then transitioned to Fromageries Bel, where they worked as a Brand Manager in France and later became the Senior Market & Consumer Research Manager for Europe. In 2006, they joined Bel as the Group Brand Manager for Europe, overseeing the management of Boursin & Cantadou Brands. Sylvie then took on the role of Global Marketing Manager at Bel, leading to their appointment as Global Brand Director for the Babybel brand, achieving double-digit growth. In 2016, Sylvie became the Marketing Development Director at Bel, spearheading the transformation and capabilities of the company's brands. Sylvie later served as the Corporate Communications and CSR Director before assuming their current role as the CSR & Engagement Director. Alongside their work at Bel, they also served as Vice President of the Board at Entreprise et Progrès from 2020 to 2022.
Sylvie BORIAS attended emlyon business school from 1993 to 1996, where they earned a degree in Marketing specialization.
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Bel Group
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French-family-owned company founded in 1865, the Bel Group is today a major player in healthy, dairy, and fruit snacking. Its mission - “Champion healthier and responsible food for all” - guides its 12,600 employees in rolling out a sustainable and profitable business model that places the consumer and shared valued creation at the heart of its decisions. With a portfolio of iconic and global brands such as The Laughing Cow®, Kiri®, Mini Babybel®, Leerdammer®, Boursin®, Pom'Potes, and GoGo squeeZ, as well as twenty other local brands, Bel brings the dairy and fruit products goodness to nearly 400 million consumers every year in more than 120 countries. Headquartered in Suresnes - France, the Group operates more than 40 subsidiaries and 32 production plants.