Matthew Blansit

Matthew Blansit is a skilled marketing professional currently serving as the Sr. Marketing Manager for Website Strategy & Conversion Rate Optimization at Fiserv since May 2022. With a robust background in conversion rate optimization, Matthew has held significant roles such as CRO Manager at Thomas and CRO Strategist at Labster, where responsibilities included managing teams, optimizing customer journeys, and developing testing strategies. Previous experience includes positions as Optimization Specialist at PeakActivity and Conversion Rate Optimization Specialist at Ignite Visibility, showcasing a strong ability to analyze user behavior and implement data-driven solutions. Matthew's educational background includes pursuing an MBA at The University of Kansas and holding a Bachelor's Degree in Business Administration from the University of Texas at Tyler, complemented by an Associate's Degree in Web Design & Development from Texas State Technical College Waco.