BESOLUX GROUP
Adam Harajda currently serves as the Chief Commercial Officer at BESO LUX GROUP, a position held since January 2025, overseeing brands such as Micadoni.com and CXL by Lacroix Furniture. Prior to this role, Adam was the Regional Sales Director for Agents and Southeastern Europe at Actona Group A/S from October 2023 to December 2024 and held various positions at SITS from October 2011 to December 2024, including Sales Director and Regional Sales Manager. Adam's earlier experience includes serving as a Team Manager at Lloyds Banking Group from June 2009 to September 2011. Adam holds a Master's degree in Economics from Poznan University of Economics and Business and completed postgraduate studies in International Management at the University of Strathclyde.
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BESOLUX GROUP
Beso Lux Group specializes in the online sale of upholstered furniture. In addition to sales clubs, they also work with online stores and sales platforms. They continually expand their range of activities and strive for continuous improvement. BSG makes ideas happen - they design furniture and produce technical, graphic, and photo materials for afull range of products. They observe the trends of the furniture industry during numerous furniture fairs and events.