BetterMe
Oleksandra Minieieva is an accomplished Product Designer with extensive experience in user-centered design across various companies. Since February 2019, Oleksandra has been contributing to BetterMe: Health & Fitness Apps, focusing on creating intuitive user experiences. Prior experience includes roles at Multiplex Holding and FEX.NET, where Oleksandra led strategic UX initiatives and managed design teams. At Digital Hanger, Oleksandra conceptualized design solutions and conducted user research to align with business objectives. Additional experience encompasses UI/UX design at PETBOX Украина and senior design roles at Adbakers. Oleksandra's educational background includes specialized training in design and a degree in Economics and Management from Chernihiv National University of Technology.
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BetterMe
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BetterMe is a health and wellness platform that caters to over 150 million users by providing a tailored, bio-individual approach to fitness and well-being. With 5.5 million monthly active users, BetterMe has been recognized as one of the top 3 apps for guided workouts globally by Apple in 2022. BetterMe has developed two supportive apps, BetterMe: Health Coaching and BetterMe: Mental Health. The company launched BetterMe Store with athleisure and wearables to improve users’ experience, as well as to give them the motivation to reach their goals.