BetterMe
Kate Borysiuk is an experienced marketing professional with a strong background in influencer marketing and content management. Currently serving as an Influencer Marketing Specialist at BetterMe since June 2023, previous roles include Influence Marketer at T5Team and co-founder at MeetUp IT. Kate's expertise spans across various aspects of marketing, including campaign development, social media management, market analysis, and content creation, demonstrated through positions held at Grupa Smart, ProBuyers, and BrushMe. Kate holds a Bachelor's degree in Marketing from the National University of Water Management and Nature Use, obtained in 2019.
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BetterMe
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BetterMe is a health and wellness platform that caters to over 150 million users by providing a tailored, bio-individual approach to fitness and well-being. With 5.5 million monthly active users, BetterMe has been recognized as one of the top 3 apps for guided workouts globally by Apple in 2022. BetterMe has developed two supportive apps, BetterMe: Health Coaching and BetterMe: Mental Health. The company launched BetterMe Store with athleisure and wearables to improve users’ experience, as well as to give them the motivation to reach their goals.