Beyers Koffie
Niels Thijsse Claase has extensive experience in sales and account management, with positions at Beyers Koffie, Unilever, Hamilton Bright, and Intersnack Nederland bv. Niels also has experience in retail management and merchandising. Niels holds a Bachelor of Science degree in Commercial Economics, graduating cum laude from HU University of Applied Sciences Utrecht. Their education background also includes studies at NIMA, Avans University of Applied Sciences, and Maaswaal College.
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Beyers Koffie
Beyers Coffee, with roots going back to 1880, produces and distributes a wide assortment of coffee products (coffee, espresso, pads, capsules, machines, etc.) under private label as well as under the brands Beyers, Fort and Kimbo. Beyers has grown exponentially over the past two decades. Its acquisition of Fort coffee (Belgium) and EP Leidsche (the Netherlands) in 2004 and the opening of Beyers GmbH (Germany) in 2016 allowed the company to strengthen its position on both the Belgian and Northern European retail and out-of-home market, especially as a private label manufacturer. At the start of 2012, Beyers installed a state-of-the-art coffee roaster, which allows for the development of new products and further reductions in energy consumption. The investments accord perfectly with the company’s commitment to quality and sustainability. In addition, Beyers calculated its organizational carbon footprint and offers coffee products which are produced climate neutral over the entire value chain, from the plantation to the clients' warehouse. In the first half of 2018 Beyers acquires Fitform, a coffee capsule packing company in Italy and continues it's activities under the name of Beyers Caffè Italia. With this Acquisition Beyers is able to strengthen its position in the growing capsule market. Beyers Coffee employs about 167 people and realized a turnover of around 87 million euro in 2017.