Vipul Shah

Vipul joined BigCommerce in April 2025 as Chief Product Officer. He leads product management, product design and product strategy groups across all three of the company’s products – BigCommerce, Feedonomics and Makeswift.

Passionate about technology and its potential to help people, Shah began his career designing aircraft engines and later worked with biotech and pharmaceutical companies to improve drug development processes. Influenced by the economic disparity he observed growing up in India, Greece and the United States, Shah then tackled the world of banking and fintech with the goal of driving financial inclusion and economic empowerment. Over 20 years at PayPal, Google, J.P. Morgan and Wells Fargo, Shah has built innovative products and business models to help consumers and businesses worldwide capitalize on the burgeoning digital economy.

Prior to BigCommerce, Shah was president and chief operating officer of venture capital-backed NEXT Trucking, where he helped digitize shipping container movement and modernize broken supply chain processes exposed during the pandemic.

Vipul holds a Bachelor’s Degree in Mechanical Engineering from the University of Massachusetts Amherst, a Master’s Degree in Medical Sciences from the Boston University School of Medicine, and a Master of Business Administration from Carnegie Mellon University. He lives in California with his wife and two daughters.