Bettina Johnson

Bettina Johnson is an accomplished marketing professional with extensive experience in content marketing, communications, and digital strategies across various industries. Currently serving as the Marketing Manager for Europe at BioAgilytix since August 2023, Bettina leads all marketing initiatives to enhance brand awareness and customer engagement. Prior experience includes roles such as Content Marketing and Communications Manager at IFCO SYSTEMS, where a strategic marketing approach resulted in notable business growth, and Senior Content Marketing Manager at Booking.com, driving revenue for the company's Strategic Partnerships division. Bettina's background includes various significant positions at LEGO Education, Pace Communications, and additional roles in digital marketing and content management, complemented by a Master's degree in Interactive Media Marketing and a Bachelor's degree in Journalism from Elon University.