Block and Tam
Julia de la Cruz has a diverse work experience, starting with their most recent role as a Senior Paid Search Manager at Block and Tam since March 2022. Prior to that, they worked at iProspect, where they held the position of Senior Associate, Paid Search from November 2021 to March 2022, and Associate, Paid Search from June 2020 to November 2021. Before iProspect, they worked at AdHawk as a Paid Media Manager from January 2020 to April 2020, Digital Account Manager from September 2019 to January 2020, and as an Account Management Intern from June 2019 to August 2019. Additionally, Julia has experience at Adweek as an Audience Development Intern from June 2018 to December 2018, GALORE Media Inc. as an Audience Development and Social Media Intern from January 2018 to May 2018, Maker Studio SF as a Marketing and Social Media Intern from July 2017 to August 2017, and Eleven, Inc. as an intern from June 2014 to August 2016.
Julia de la Cruz attended Fordham University from 2015 to 2019. During their time at the university, they studied Marketing and Consumer Insights, Marketing Analytics, and Digital Media. Julia obtained additional certifications in Google Ads Display, Google Ads Search, and Google Shopping Ads from Google in April 2020.
Block and Tam
Block & Tam is a digital marketing agency focused on driving performance. We understand that an agency must do more than just execute media; we need to surface opportunities in an organization that drive efficient growth and scale. We are end to end, from team building to leadership liaising. Block & Tam places the service model at the heart of what we do more so than any other agency. Our team is made up of industry-leading experts with extensive experience who adhere to best practice and bespoke optimization/strategy instead of one-size-fits-all automation. Our client portfolio includes NET-A-PORTER, MR PORTER, Panerai, Piaget, Vacheron Constantin, Baume & Mercier, Material Good, Olivela, Foursigmatic, Teachable, Bailey’s, Guinness, and more. Service offering includes: • Paid Search • Shopping & Feed Management • SEO • Conversion Rate Optimization • Integrated Media Strategy • Analytics • Data & Insights • ROI & Direct Response Efficiencies • Proprietary Technology