Barb Mayo

Barb Mayo is an experienced professional in business development and affiliate management with a career spanning over a decade in the digital marketing industry. Currently serving as a Senior Publisher Success Manager at Blockthrough since May 2022, Barb has also held significant roles such as Sr. Business Development Manager at Rx Marketing Group and Director of Business Development North America at freenet digital. Previous positions include Business Development and Affiliate Management at Twentyfour Consulting, Senior Affiliate Manager at W4, Advertiser Relations at Walla Media, Director of Affiliate Management at engage:BDR, Manager of Publisher Network at MediaTrust, and Senior Affiliate Manager at Hydra. Barb began the career in talent acquisition at LowerMyBills.com, following an academic background in Law & Society from UC Santa Barbara.