BLUEOCO
Mark O'Connell has a vast experience in supply chain, operations, finance, and merchandising. He has held various high-level positions in companies like geckobrands, BLUEOCO, Advance Auto Parts, Office Depot, Macy's, May Department Stores, and Federated Department Stores. Mark holds a BA in Business Administration from Washington & Jefferson College.
BLUEOCO
BLUEOCO is focused on developing products that are differentiated, design and performance driven. We will be introduce brands as well as developing private label products for our retail and vendor partners. We can provide a total solution in product and brand development, design, marketing, sourcing, and retail execution. Our model is different, efficient and cost effective development. We provide a sourcing and supply chain model that enables us to deliver higher quality at competitive cost. We utilize a strategy filter, analytics and category review process to position the products we develop under our brands as well as programs developed for specific retailers or vendors. Our goal is to reconstruct market boundaries and focus on the big picture first, and then provide excellence in execution of the details. We have an internal design team that can develop product, packaging, instore visual based on retailer or vendor requirements.