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Donna McNamara

Systems Manager/appleseed's, Tog Shop, Norm Thompson, Sahalie, Wintersilks at Bluestem Brands

Donna McNamara is a seasoned professional in merchandise planning and forecasting, currently serving as Systems Manager at Bluestem Brands, Inc. since 2018. In this role, Donna oversees the implementation of planning tools and systems for a $150 million catalog business, providing robust reporting and analysis. Prior to this position, Donna held the title of Planning Manager at Tog Shop and Sahalie from 2014 to 2018, where responsibilities included leading demand planning for multiple catalogs and managing a team of Inventory Planners. Donna's career began as a Senior Planner at Appleseed's/Tog Shop/Orchard Brands from 1998 to 2014, focusing on merchandise planning based on marketing and sales trends. Donna holds both a Master of Business Administration and a Bachelor's Degree in Business, Management, Marketing, and Related Support Services from Salem State University.

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Bluestem Brands

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Bluestem Brands, Inc. owns the Fingerhut, Gettington.com and PayCheck Direct brands*, which offer consumers a robust selection of consumer products with shop-at-home convenience, via direct mail catalogs and online shopping. In addition to offering thousands of brand-name products, the Fingerhut and Gettington.com brands offer a variety of payment options. This allows families on budgets the flexibility of shopping now and paying over time. The PayCheck Direct brand offers the convenience of paying for merchandise through payroll deductions over time. The Bluestem Brands corporate office is located in Eden Prairie, Minnesota, just outside Minneapolis.


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1,001-5,000

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