Bobcat
Keith Johnson is a seasoned professional with extensive experience in marketing intelligence and business analytics. Since February 2006, Keith has served as the Senior Marketing Manager of Marketing Intelligence at Bobcat Company, where responsibilities have included managing customer data to enhance marketing efficiency and overseeing the strategy for information and analytics solutions. Prior roles at Bobcat Company involved driving business intelligence initiatives, managing CRM functions, and leading development teams. Prior to Bobcat, Keith held various positions at Tier1 Innovation, Immedient Corporation, CrossWorlds Software, and Micron, focusing on IT, consulting, and technical specialties. Keith holds a Master's degree in Project Management from the University of Mary and a Bachelor's degree in Telecommunications Management from DeVry Institute of Technology.
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Bobcat
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Bobcat Company is a leading provider of compact equipment for global construction, rental, landscaping, agriculture, grounds maintenance, acreage management, government, utility, industrial and mining markets. We strive to empower our customers to do their jobs more efficiently and effectively. Bobcat is North Dakota’s largest manufacturer, with the most extensive compact equipment distribution network in the world.