Brand USA

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Our mission is to increase international visitation to the USA in order to fuel the U.S. economy and enhance the image of the United States worldwide. Established by the Travel Promotion Act of 2009, we are the nation’s first public-private partnership to promote the United States as a premier trave... Read more


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Christopher L. Thompson
President & Chief Executive Officer
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Donald Richardson
Chief Financial, Diversity & Inclusion Officer
Cassady Bailey
Vice President Partner Engagement + Marketing
Luke Hennig
Director, Partner Operations
Aaron Wodin-Schwartz
Chief Corporate Affairs Officer
Jackie Ennis
Vp, Global Markets
Jessie Newcomb
Vice President, Accounting And Finance
Catherina Reith
Sr. Director, Partner Marketing Programs
Susan Zachar
Senior Director, Brand Marketing
Janette Roush
Svp, Innovation And Chief AI Officer
Leah Chandler
Chief Marketing Officer
Charonne In Het Veld-Oling
Trade Director - Benelux
Lisa T.
Senior Director, Global Trade Development (latam)
Craig Ashby Cpa
Senior Manager, Business Processes & Financial Analytics