Bricorama SA
Steeve Ferchal currently serves as Directeur at Bricorama France since January 2020, focusing on ensuring the store's profitability while prioritizing both safety and human relations. Prior to this role, Steeve held the position of Directeur at ELECTRO DEPOT from March 2016 to December 2019, where responsibilities included enhancing profitability through effective management of commerce and customer experience in a pilot store format. Steeve's extensive experience also includes various managerial roles at Castorama France from August 2001 to February 2016, ultimately progressing from Vendeur to Chef de secteur. Steeve's educational background includes a BTS in action commerciale from Cgsat, completed between 1999 and 2001.
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Bricorama SA
Bricorama SA is a France-based company engaged in the do-it-yourself (DIY) market. The Company operates medium-sized stores specializing in interior/exterior home improvement projects and trades under several brand names, including Bricorama and Batkor for the French and Spanish markets, and Gamma and Karwei for the Benelux market. Bricorama distributes products for gardening, interior decorating and plumbing, among others, as well as a range of hardware and tools. Batkor specializes in household renovation and decoration, and it also provides products for gardening, construction and do-it-yourself activities. The Company operates over 90 shops across France, over 60 in the Benelux countries and eight in Spain. It also distributes its products via franchised outlets. As of December 31, 2011, Bricorama SA had several subsidiaries, including wholly owned Bricorama BV, Brico 3 SAS and Eoliennes Bricorama 2 SAS, among others.