Chris Glendinning

Group Head Of Sales at Brigade Electronics Group Plc

Chris Glendinning currently serves as the Group Head of Sales at Brigade Electronics Group Plc since February 2021. With extensive experience in motorsport, Chris has worked with MSVR - British Superbike Championship in race and event operations and safety since March 2001. Previous roles include Group Export Director and Business Development Manager - Export at Hills Numberplates Ltd and e-Plate Ltd, respectively, where responsibilities included managing export activity and driving sales initiatives. Earlier in the career, Chris held multiple sales and marketing roles at Hills Numberplates Ltd and served as Senior Instructor & Duty Manager at Jim Russell (JRRDS) and Drive @Donington, focusing on bespoke race driver training and corporate event fulfilment. Additionally, Chris holds an ARDS Grade S Licence.

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Brigade Electronics Group Plc

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Brigade Electronics is a market leader in vehicle safety systems with a comprehensive range of products to reduce the risk of collision and maximise efficiency, including camera monitor systems, reversing alarms, ultrasonic proximity sensors, digital recorders and a thermal image camera. We are a global company with solutions to suit all commercial vehicle and industry types and a team of engineers working to bring innovative answers to the market place as well as a sales service and support team for even the biggest fleet of vehicles. Brigade has been pioneering the cause of reversing safety since 1976, when we introduced the very first reversing alarm to Europe. We continue to lead the way in vehicle and plant safety, having extended our range to include all-round visibility, pioneering many products and developing and patenting new technology. The Brigade group now employs almost 200 people worldwide and turns over in excess of £40 million. With a strong network of specialist distributors, established subsidiaries and partnerships worldwide, we are viewed as a market leader in vehicle safety. Our wealth of experience has earned us a reputation for expertise. We act as an industry voice and are often called upon in an advisory capacity to sit on both legislative and international committees.


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