BC Liquor Distribution Branch
Connie Hui has a Bachelor of Commerce degree from UBC Sauder School of Business with a double major in Marketing and Accounting with Honours. Connie has worked in various marketing roles at companies such as BC Liquor Distribution Branch, BCLC, Virgin Mobile USA, and PepsiCo. Currently, Connie serves as the Director of Marketing at BC Liquor Distribution Branch, overseeing marketing, brand, and eCommerce strategies for BC LIQUOR Stores.
BC Liquor Distribution Branch
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Our vision, at the BC Liquor Distribution Branch (LDB), of ‘Service. Relationships. Results.’ is all about providing a valued service, building strong relationships with our stakeholders, and achieving greater results for the province. The LDB is one of two branches of government responsible for the cannabis and liquor industry of B.C. We operate the wholesale distribution of beverage alcohol and non-medical cannabis within the province, as well as the household retail brands of BC Liquor Stores and BC Cannabis Stores. We employ nearly 5,000 people in over 200 communities and have hundreds of career opportunities spanning its entire wholesale, retail and corporate operations – from supply chain logistics, to high-tech solutions, and everything in between. The LDB has been named one of BC’s Top Employers 12 times over for offering exceptional places to work, flexible work hours and earned days off, extended health and dental benefits, maternity and parental leave top-up payments, a pension program, in-house professional and leadership development, and subsidies for professional accreditation. If our vision and corporate values resonate with you, explore opportunities for a rewarding career in Public Service with the LDB.