British Wool
Haldi Kranich-Wood has extensive experience in business development and marketing, currently serving as Business Development Manager and Product Manager at British Wool since September 2017. Prior to this role, Haldi worked as a Marketing and Communications Assistant at British Wool Marketing Board from December 2014 to August 2017. Additional experience includes serving as Secretary at Eesti Kodu Club from January 2011 to May 2017, Assistant Manager at The Butterfly Rooms from July 2010 to November 2014, and Administrator at CloudFree IT from February 2011 to January 2012. Haldi holds a Bachelor's degree in Economics and Entrepreneurship from Estonian University of Life Sciences, completed between 2007 and 2010.
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British Wool
The UK has more sheep breeds than any country in the world – over sixty different breeds cared for by more than forty thousand farmers on hills and lowlands. The diversity of breed and fleece type means British wool can be used in a broad range of applications from flooring to apparel. Sheep farming also has benefits for our landscapes, helping to keep rural shrub and grassland under control. So the next time you are purchasing a carpet, mattress or jacket insist on British wool and help support British farmers. Our job at British Wool is to collect, grade and sell the wool on behalf of sheep farmers. To find out more, visit our website.