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Samuel Nedelec

Head Of Revenue Growth And Category Management at Brown-Forman

Samuel Nedelec possesses extensive experience in revenue growth and insights management across leading companies in the consumer goods sector. Currently serving as Head of Revenue Growth and Category Management at Brown-Forman since October 2014, Samuel's responsibilities include building sales strategies, optimizing revenue through detailed analysis, and supporting sales negotiations. Prior roles at Brown-Forman included Head of Insights for multiple regions and Senior Insights Manager, where Samuel led initiatives in consumer insights and strategic planning. Previous experience includes a tenure at Bacardi as Senior Insights Manager, managing insights for numerous brands, and significant roles at Nestle and NielsenIQ focused on market analysis and shopper insights. Samuel holds a Post Graduate Masters Degree in Economics, Corporate Finance, and Marketing from TBS Education and has foundational studies from Lycée de Kérichen in France.

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Brown-Forman

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For over 150 years, Brown‑Forman Corporation has enriched the experience of life by responsibly building fine quality beverage alcohol brands, including Jack Daniel's Tennessee Whiskey, Jack Daniel's Tennessee RTDs, Jack Daniel's Tennessee Honey, Jack Daniel's Tennessee Fire, Jack Daniel's Tennessee Apple, Gentleman Jack, Jack Daniel's Single Barrel, Woodford Reserve, Old Forester, Coopers’ Craft, GlenDronach, Benriach, Glenglassaugh, Slane, Herradura, el Jimador, New Mix, Korbel, Sonoma‑Cutrer, Finlandia, Chambord, and Fords Gin. Brown‑Forman’s brands are supported by approximately 4,700 employees and sold in more than 170 countries worldwide.