Isabelle Morin

Isabelle Morin is a seasoned marketing professional with extensive experience in brand strategy and innovation. Since December 2017, Isabelle has held various senior roles at BRP, including Process Innovation Manager and Global Brand Marketing Manager for Can-Am Off-Road. Isabelle specializes in prioritizing strategic goals to drive brand growth, managing multimedia campaigns, and supervising dedicated teams for consistent brand messaging. Prior experience includes roles at Cossette, where Isabelle coordinated comprehensive marketing campaigns for notable clients, and positions at Bang Marketing and Communimed Inc., developing digital strategies and recruitment plans. Isabelle holds a Bachelor of Arts in Communications and Multimedia from Université de Sherbrooke and is currently pursuing a Certificate in Sustainable Tourism at Université Laval.