TI Cycles of India
Jeevan Mishra is an experienced professional with a strong background in retail operations and business development. Currently serving as the Retail Operations Manager at Siyaram Silk Mills Ltd. since March 2018, Jeevan has held significant roles at various companies, including Regional Manager at TI Cycles of India, Dy Manager at The Bombay Dyeing & Co Ltd, and Assistant Manager at Welspun Retail Limited. Beginning a career as a Senior Sales Officer at Shiva Cement Limited, Jeevan has accumulated over two decades of experience in the retail sector. Academic achievements include a PGDBM in Marketing from EMPI Business School and a BCom with Honours in Accounting and Finance from Sambalpur University.
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TI Cycles of India
Established in 1949 by the Murugappa Group in collaboration with Tube Investments (UK), TI Cycles is the first bicycle company in India to change the cycle retail landscape, both in urban and rural areas. Today, the company has transitioned from being just a bicycle manufacturer to becoming an industry expert in mobility and well-being solutions. Best known for its flagship bicycle brands – BSA, Hercules, Montra and Mach City, TI Cycles has a series of firsts to its credit – the first MTB, the first geared bike, the first Shox model, the first girls’ bike, the first kids’ bike, the first light roadster, and the first carbon frame bike. The first Hercules bicycle was rolled out in 1951 and four more brands were added to the portfolio – Phillips in 1959, BSA in 1964, Montra in 2011, and Mach City in 2015 – each adding a new feather in our cap. With all our achievements and successes to guide us, we have now ventured into the world of fitness with a vision to explore new opportunities, innovate unique products and evolve as a leader in the cycle’s industry. Come, join us as we get ready to ride the trends of the future! #BSA #Hercules #Montra #Machcity #TrackandTrail