Marieta Mihaylova

Senior Expert Digital Marketing at Bulgarian Development Bank

Marieta Mihaylova currently serves as a Senior Expert in Digital Marketing at Bulgarian Development Bank, a position held since April 2024. Previously, Marieta worked as a Marketing Consultant at StartSmart, where expertise focused on go-to-market strategies for a diverse clientele, and as Marketing & Projects Manager at Zeazoo.com, overseeing marketing activities in both Bulgarian and international markets. Marieta's experience includes roles in project management, marketing strategies, and brand development at IKEA, Telenor, and Cosmo Bulgaria Mobile, where responsibilities ranged from global campaign execution to budget management. Early career at Saatchi & Saatchi Bulgaria and Leo Burnett involved strategic planning and account management for major brands. Marieta holds a Diploma in Professional Marketing from the CIM and a Master's in Strategic Planning, illustrating a strong educational background complemented by extensive industry experience.

Location

София, Bulgaria

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Bulgarian Development Bank

Bulgarian Development Bank (BDB) is a credit institution 100%-owned by the Bulgarian state. It was established in 1999 as the Encouragement Bank with main focus to support small and medium-sized enterprises. BDB is among the top four Bulgarian banks in terms of credit rating, rated "BBB" with a positive outlook by Fitch Ratings. Implements special mandates of the Bulgarian government: anti-crisis measures to overcome the negative consequences of COVID-19; the National Energy Efficiency Program, etc. For over 20 years, there has been a unique experience for the Bulgarian banking system in offering medium-term and long-term financing and risk sharing through guarantee schemes. Implements investments in key sectors of the economy: energy efficiency, infrastructure, agriculture, urban development, exports. It is the only Bulgarian bank to provide direct financing as well as financing via other credit institutions. BDB is the best-positioned local bank to raise funds from international partners. Its subsidiaries are the National Guarantee Fund, which issues guarantees for bank loans to the non-financial sector; BDB Microfinancing, which provide financing to SMEs and start-ups; the Capital Investments Fund as well as the BDB Leasing and BDB Factoring. Focus of Our Efforts Start-ups and innovations Exporters of finished goods Manufacturing industry Extractive industries Agriculture and Tourism


Headquarters

Sofia, Bulgaria

Employees

201-500

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