Cadent, powered by Syneos Health
Wendy Balter is a healthcare marketing expert with extensive experience in leading organizations dedicated to high-quality medical education. Wendy has a background in both marketing and biology, with a Master of Business Administration from Columbia Business School. Wendy has held various leadership positions in companies like Cadent Medical Communications and Grey Healthcare Group, demonstrating their knowledge and skills in healthcare consulting and marketing.
Cadent, powered by Syneos Health
Cadent, powered by Syneos Health, was established in 1996 with the mission of providing high science medical strategy and delivery to pharmaceutical and biotechnology clients. Please visit our website to learn more about our future-ready, full-service capabilities, including opinion leader management, digital peer exchange and engagement, advisory boards, publication planning, peer-to-peer programming and medical meeting execution. By integrating multichannel planning, clinically driven scientific strategy and flawless execution, we help our clients develop a comprehensive and cohesive strategic plan – one that translates the science of medicine and the art of marketing into valuable and actionable, results oriented plans.