Campari Group
Patrick Piana was born in London. He holds a degree in Economics & Management from Paris-Nanterre University and a Master’s degree in Strategy and Marketing from Dauphine University in Paris. After 5 years covering various marketing and strategy positions at Philip Morris, Patrick joined LVMH, at first leading the Marketing of Moet Hennessy in France, and ultimately of the US Division. He became head of Spirits Marketing for Pernod Ricard USA and then became the Global CEO of the Remy Martin Cognac House. He returned 6 years later to New York as CEO of Stoli Group North America before moving to Milan as the Global CEO for Fratelli Branca. On July 1st 2021, Patrick joined Campari Group as Head of Commercial Capabilities.
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Campari Group
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Davide Campari Milano SpA is an Italy-based company engaged in the beverage industry. It manufactures and distributes alcoholic and non-alcoholic beverages. The Company's business activities are divided into three segments. The Spirits segment comprises such internationally renowned brands as Campari, Wild Turkey, Old Smuggler, SKYY Vodka, Cynar and Grand Marnier, as well as local market brands, including Aperol, Cabo Wabo, Campari Soda, GlenGrant, Ouzo 12, and Brazilian brands Dreher, Old Eight and Drury's, among others. The Wine segment consists of such brand names as Cinzano sparkling wines and vermouth, Mondoro, Riccadonna, Odessa and Sella & Mosca, among others. The Soft Drinks segment is composed of such brands as Crodo and Lemonsoda. The Company operates through a number of subsidiaries, such as Forty Creek Distillery Ltd, Fratelli Averna SpA and Societe des Produits Marnier Lapostolle SA.