Cannatron
Chris Martell is an experienced sales and marketing professional with a strong background in commerce and client services. Currently serving as Sales Director at Cannatron since October 2024, Chris focuses on enhancing sales and customer retention for smoke shops and dispensaries through strategic product management and CRM automation. Prior to this role, Chris was Vice President of Commercialization at SipSlide, where responsibilities included executing first-to-market innovations and managing customer relationships. Chris also held significant positions at HeatGen, overseeing brand relationships and go-to-market strategies, as well as serving as Director of Marketing for Premier Senior Health Plan, where expansion from regional to national markets was achieved. Early career experiences in education at Del Valle ISD and professional development as a substitute teacher provided foundational skills in planning and communication. Chris holds an MBA from The University of Texas at Austin and a B.A. in English/Political Science from Western Michigan University.
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Cannatron
Cannatron is a business-to-business house of brands that designs, manufactures, and distributes products to shelves in the smoke shop, head shop, vape shop, dispensary, and convenience markets. Based in Metro Detroit, Cannatron is the home of the Ooze brand of vape batteries and smoking accessories. The company is also the exclusive distributor of Ooze, King Palm, Truweigh, Stache, Loud Lock, and Happy Kit. Formerly Ooze Wholesale, Cannatron was named on the 2019 and 2020 Inc 500 lists of fastest-growing companies. Cannatron consistently delivers category-killing brands and products that earn their shelf space across the entire value chain. Own the Shelf.