Canvas8
Constantinos Tsikkos is currently the Head of Applied Insights at Canvas8, where he helps businesses understand changes in consumer culture and behavior. Prior to this role, he worked as a Senior Consultant at his own company, Constantinos Tsikkos Consulting, focusing on consumer mindsets, industry insights, brand management, product development, design, organization, and sales training. With a background in anthropology, Constantinos has also held positions in creative commercial services, fashion blogging, brand development, and key account management in various companies within the fashion industry. His academic background includes a PhD in Anthropology from UCL, a Masters in Anthropology of Fashion from LSE, and a BSC in Sociology and Political Sciences from the University of Cyprus.
Canvas8
We are Canvas8, a global strategic insights practice operating out of London, LA, New York and Singapore. We help organisations grow through a better understanding of people. Primarily focused on media, communications and product development, our award-winning insights inspire clients including The Bill & Melinda Gates Foundation, Google, Edelman, Mindshare, MTV, Nike, the British Government and Samsung. Our work is about investigating the hidden insights in everyday life – from the psychology of boredom to teenage make-up rituals – and making them meaningful for brands. Our team blend skills from psychology to journalism, anthropology to behavioural economics. What unites them is a desire to understand people and a passion for delivering outstanding work. Supported by our network of over 3,500 experts, from TED speakers to MIT fellows, and underpinned by innovative research methods, we work at the intersection of behavioral science, culture, business and creativity to understand human behaviour. Our flagship product is our Library platform, an online database of over 38,000+ trend reports and case studies spanning 15 industries, nine markets and five generational audiences – complemented by our innovative consultancy offer, which often spans multiple markets. We have also recently launched Toolkit, templated consultancy solutions for faster, affordable results; as well as Access which contains thousands of specialist experts at our clients' fingertips for added validation.