Casio Computer
Dave Shaw has a diverse work experience in digital marketing and management roles. Dave is currently working as a Digital Marketing Manager at Casio America, Inc., where they are responsible for the national digital marketing and digital design strategy for the U.S. Educational Consumer Products Division. Prior to this, Dave was the owner of Artfully Modern since 2014.
Dave has also worked at Realogy Holdings Corp., where they held two positions. As the Manager of Digital Marketing & Technology, they executed the interactive marketing strategy for ERA Real Estate and Better Homes & Gardens Real Estate. Dave managed search engine marketing and paid social franchisor-sourced leads programs for ERA and supported the launch of various digital platforms. In their role as the Manager of Social Media & Brand Engagement, Dave owned and executed the national social media strategy for ERA Real Estate, focusing on amplifying cultural strengths, building community, and activating the brand.
Another notable role in Dave's work experience is as a Specialist in Digital Marketing at The Specialists Entertainment, Inc. Dave improved the company's search engine optimization, authored organic social content, and developed a custom CRM to enhance customer satisfaction.
Dave's journey in the field of marketing began as a Marketing Assistant at American Microsemiconductor, Inc. Dave drove ecommerce through email campaigns, incentivized returns to abandoned carts, and managed inventory data syndication.
Overall, Dave Shaw has a strong background in digital marketing and has successfully implemented strategies to enhance brand exposure and drive sales for the companies they have worked for.
Dave Shaw obtained a Bachelor's Degree in Visual Arts from Ramapo College of New Jersey, graduating in 2007. In 2020, they also obtained the Google Analytics Individual Qualification from Google.
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Casio Computer
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Casio Computer Co., Ltd. manufactures electronic products. The Company operates through three segments: Consumer, System Equipment and Others. The Consumer segment includes watches, clocks, electronic dictionaries, electronic calculators, label printers, electronic musical instruments and digital cameras. The System Equipment segment includes handheld terminals, electronic cash registers, office computers, page printers and data projectors. The Others segment include molds. It makes handheld terminals, which serve as portable devices for staff in shops, factories and logistics centers. It offers calculator displays that can be switched to the European format, featuring a decimal comma instead of a decimal point, or to Indian digit grouping, where there is a comma after the thousand position and then after every subsequent two digits. Its brands include G-SHOCK, BABY-G, OCEANUS, PRO TREK, EDIFICE and SHEEN. Its EDIFICE is a Bluetooth SMART-enabled watch that links with smartphones.