Catapult
Jeff Pacione is a seasoned branding professional with extensive experience in brand strategy and identity, having served as the Senior Brand Strategist and Founding Partner at CatapultThinking® since 1998. Prior to this role, Jeff held the position of Vice-President of Branding & Communications at Fitch Inc. from 1985 to 1998, managing high-profile brands and clients including Blockbuster and Warner Lambert. Additionally, experience as a Design Director involved diverse engagements in the US and internationally, contributing to various notable brands such as Reebok and Stihl. Jeff's academic background includes a Bachelor of Arts with Honors in Design from Carnegie Mellon University and earlier studies at the Maryland Institute College of Art.
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Catapult
We dramatically improve the performance of brands by making them more relevant to their audiences. Our focus: • Positioning Brands for Leadership • Re-establishing Brand Relevance with Audiences • Building and Extending Brand Portfolios • Translating Brands into Experiences • Equipping Company-Wide Stakeholders to Implement Brands